Trump: The Art of the Deal SALE

Title : Trump: The Art of the Deal

Brand: Random House Value Publishing
Item Page Download URL : Download in PDF File
Rating : 4.5


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Beginning with a week in Trump's high-stakes life, Trump: The Art of the Deal gives us Trump in action. We see just how he operates day to day-how he runs his business and how he runs his life-as he chats with friends and family, clashes with enemies, efficiently buys up Atlantic City's top casinos, changes the face of the New York City skyline . . . and plans the tallest building in the world. TRUMP ON TRUMP: "I play it very loose. I don't carry a briefcase. I try not to schedule too many meetings. I leave my door open. . . . I prefer to come to work each day and just see what develops." Even a maverick plays by rules, and here Trump formulates his own eleven guidelines for success. He isolates the common elements in his greatest deals; he shatters myths ("You don't necessarily need the best location. What you need is the best deal"); he names names, spells out the zeros, and fully reveals the deal-maker's art: from the abandoned property that became the Jacob K. Javits Convention Center to the seedy hotel that became the Grand Hyatt; from the race to rebuild Central Park's Wollman Skating Rink to the byzantine saga of the property that became Trump Tower. And throughout, Trump talks-really talks-about how he does it. TRUMP ON TRUMP: "I always go into a deal anticipating the worst. If you plan for the worst-if you can live with the worst-the good will always take care of itself." Donald Trump is blunt, brash, surprisingly old-fashioned in spots-and always, always an original. Trump: The Art of the Deal is an unguarded look at the mind of a brilliant entrepreneur and an unprecedented education in the art of the deal. It's the most streetwise business book there is-and a sizzling read for anyone interested in money and success.


Review :
Empire-Building 101 (perfect for eager Apprentices)
"Trump, who believes that excess can be a virtue, is as American as Manhattan's skyline," wrote George Will in the 1980's. Regardless of whether you think Donald Trump as a symbol of American success, or you think he's an annoying, chest-pounding egomaniac with bad hair, this book will show you what it took for him to build up his empire. The book shows Trump doing what he does best -- boldly making big deals -- during the "greed is good" decade of the 1980's. I found it interesting to see how much of his current empire he had built up before his 40th birthday, and to understand how he pulled off various deals.
The majority of the book is a swashbuckling, detailed history of his biggest projects. He talks about all the details, from negotiating with landholders, arguing about zoning with city officials, lining up contractors, interviewing architects, dealing with partners in various projects, negotiating with banks to line up financing, and the like...
The life of Donald Trump through his deals
Before picking up this book, I knew next to nothing about Donald Trump. I've never been interested in celebrity gossip. All I knew about Trump was that he is a billionaire who had made his fortune in real estate and that he is something of a celebrity. I knew that he has his share of fans and critics, but I was neither of them. In other words, I had no preconceived notions about that man.

After reading this book, I formed a positive image of him, but I also acknowledge that I should read something written by his critics to form a balanced opinion. However, what I think about Donald Trump as a person is not all that important because Art of the Deal is not about Donald Trump per se. Those who are looking for Trump's biography or who hope that he will reveal in this book some juicy details about his private life will be disappointed. The Art of the Deal starts with one short chapter about his life, and then it goes on to talk about his various business endeavors. Nor does the...
The Art of the Deal -- Book Summary
Donald Trump has become arguably the world's best-known real-estate icon. He has undoubtedly worked hard for the honor. Trump routinely wakes up at 6AM, at which time he reads the morning papers before arriving to work by 9AM. He'll make anywhere from 50 to 100 phone calls daily, and will hold a dozen or so impromptu 15-minute meetings throughout the day. But Trump's work ethic is only part of the reason why he has come to define the quintessential real estate mogul.

Donald Trump provides for our benefit his eleven Trump Cards of success. They include thinking big, protecting the downside, maximizing options, knowing your market, using leverage, enhancing your location, getting the word out through a public relations/marketing campaign, fighting back, delivering the goods, controlling costs, and having fun. Yet even these Trump Cards fail to fully illuminate what it is that makes Trump so successful.

A great deal of Trump's success can be traced back to his...