Title : The Art of Negotiating the Best Deal Brand: The Great Courses
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Rating : 4.8
Buyer Review : 4
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Negotiation is a big part of life - from buying a car or a house, taking a new job, or working out a serious conflict. Yet it's easy to believe we're usually at a disadvantage - that others are born negotiators, while we are not. Nothing could be further from the truth. Negotiation is a skill that just about everyone can learn to do well.
Presented by a master negotiator, these 24 lectures teach you how to approach all phases of a negotiation and deal with a wide range of problems. Professor Freeman shows you how to negotiate effectively in both competitive and collaborative situations. You learn the art of handling sharp tactics, haggling, psychological traps, and other challenges, while always being "hard on the problem and soft on the person" - which is the key to achieving a mutually beneficial outcome.
The course is organized around a mnemonic device, developed by Professor Freeman, that can serve in any negotiation situation. Called "I FORESAW IT," this indispensable framework guides you in assembling the strongest possible case, showing you how to evaluate such factors as creative options, independent criteria, and your best alternative to a negotiated agreement. Professor Freeman enriches his presentation with scores of fascinating anecdotes and case histories that vividly demonstrate what works and what doesn't when you sit down at the negotiating table.
Review :
Essential
Until this course, I generally shunned studying the topic of negotiation, assuming it was mainly about crass ways to manipulate people in order to get what you want. But we all routinely need to negotiate things big and small, and I generally trust the quality of courses from The Teaching Company, so I figured I'd try to be open minded and give this course a try.
I'm very glad I did! Having taught negotiation for a couple of decades, and gained plenty of firsthand negotiation experience himself, Seth Freeman does a great job. He gives us both academic rigor and practical methods, illustrates points with many examples, and is a very clear and engaging communicator. Most importantly, Freeman shows that negotiation isn't (or shouldn't be) about trying to take advantage of people, it's fundamentally about more effectively collaborating with people so that everyone is better off.
My summary of the main points:
(1) Do sufficient inquiry and research to...
Hugely useful
This will likely need another listen or maybe several re-listens.
Negotiating Through Everyday Life
A person might think this if for business people learning how to manipulate others into buying their product. They would be wrong. Actually this course has benefits for people of all walks of life. Everyone negotiates. We have to. It is part of life. We negotiate our friendships, our marriages, our relationships as employers and as employees. We negotiate our salaries, our mortgages, how much we pay for all sorts of products. And this course is about how to negotiate effectively and fairly. It is good for consumers in that it alerts you to bullish negotiating tactics that strong arm you into buying things you don’t need or paying too much. It also teaches you why it is not best to negotiate in such a way that you get all you possibly could in a deal. It teaches you the dangers of developing a reputation of being greedy, and the benefits of developing a reputation for being generous and fair.
Some of the better things I have learned is thinking through your BATNA, or best...
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